Last week I presented a workshop to local nonprofits entitled “Strategic Reporting.” I shared with the group three key concepts: 1. Know your audiences – who’s going to review these reports? 2. Different audiences may need different information, but everyone appreciates key information presented in a way that is clear, straight forward and easy to interpret. 3. If you have a strategic plan, are you reporting your plans progress on an ongoing basis to board and staff? Knowing your audience will help you frame how you report key information. Board members require different information than staff or donors. Educating prospective donors about your organization might include information you wouldn’t need to share with current donors since they’ve already made a commitment to the organization. The last time I blogged I touched on the importance of measuring your agency’s performance. Identify what is “key” for your agency to report performance, determine the best way to measure performan...